vacuousness galore!

I really hate this song, and I don't have much respect for the video, but the plethora of these inch-deep indie music videos whose entire purpose is for aesthetic pleasure are so successful that I think I better get down to doing a few. I suppose the infinite introspective silent statement films that I want to be making don't lose any artistic merit if they're side-by-side with flimsy nostalgic bullshit, right? Is that too cynical? Maybe I'm becoming a premature curmudgeon. Music videos have such a power to transform a mediocre song into an integral accompaniment to a visual- how much I enjoy the song itself doesn't need to factor into how much I enjoy the video. So slapping a haze dazey humdrum of pretty girls and boys is just irresponsible filmmaking. What a waste! Anyway, whatever, that chickadee is a modernday Uschi, and examining her bod with a camera is very nice. I can appreciate that. Other recent examples of this I've come across (youth! bangs! running! sunshine! sex! adventure! converse sneakers!):